Mantendo uma tradição na feira há várias edições, as principais montadoras de automóveis estarão na 16ª Reatech – Feira Internacional de Tecnologias em Reabilitação, Inclusão e Acessibilidade, que começa na próxima quinta-feira (13) e prossegue até domingo (16) no São Paulo Expo. In addition to the new products that will be exhibited by brands such Volkswagen, GM, Toyota, Honda e Renault, as pessoas também poderão participar dos test-drives que serão realizados durante os quatro dias de evento.
At its stand, Volkswagen do Brasil will present models for the PCD (People with Disabilities) public, such as the automatic Polo Sense, Virtus Sense, Voyage, and Tiguan, in addition to the T-Cross Highline.
With a focus on this demographic, Volkswagen launched vehicles such as the New Polo, Virtus, Gol, and Voyage, all equipped with automatic transmissions. The automaker increased sales of vehicles for people with disabilities in the first five months of 2019, with a 45% increase compared to the same period last year. "Volkswagen is one of the fastest-growing automakers in the PcD segment. Having a presence at Reatech demonstrates the importance the brand places on this segment and underscores its commitment to the satisfaction of all customers. This is the New Volkswagen—a more agile, efficient, and innovative company that is even closer to its customers," says Leonardo Tosello, executive manager of Corporate Sales at Volkswagen do Brasil.
Representatives of the Volkswagen Dealership Network who are part of the Fleet Center Program (an exclusive service concept for direct sales, which includes people with disabilities), or who have a good sales volume in the segment, and professionals from Banco Volkswagen, who will offer financing plans with attractive terms and rates for this audience, will also be present at the event.
General Motors will present its Cruze, Cobalt, Equinox, Tracker, Onix, and Spin models with a wheelchair ramp. Some will be available for test drives. Dealerships and GM Financial will be present at the brand's booth for anyone who wants to purchase a Chevrolet at the fair. “In addition, we will have HR information for people with disabilities who are interested in working at GM,” says Kleber Cruz, the automaker's regional Fleet Sales manager.
Toyota, in turn, will exhibit the Toyota Yaris (hatchback and sedan), Corolla, and Prius models. In addition, there will be a lounge for test drive departures, where visitors will be able to drive the Yaris, Etios, Corolla, SW4, and Prius models, with the possibility of testing some of the cars equipped with pedal inversion and hand-controlled accelerator and brake adaptations.
